In this exclusive sit-down, Emaar founder Mohamed Alabbar reveals the high-stakes strategy behind Noon’s rapid expansion. As global giants close in, discover how local capital and AI-driven logistics are being deployed to capture the ultimate prize in MENA e-commerce.
The $5B Gamble
Mohamed Alabbar on Noon’s IPO
ICN.live
Adnan Al-Jaziri
- March 12, 2026
- 1 min read
TAGS
- E-Commerce, IPO, Logistics, Venture Capital