Animoca Brands and Honda Boost Formula 1 Fandom with NFTs

Leading Web3 titan Animoca Brands is fueling an exciting Web3 initiative with the esteemed automaker Honda, digital wallet Gryfyn, and NFT ticketing champion GET Protocol to offer Formula 1 NFTs. These digital collectibles will be up for grabs at Tokyo’s Formula 1 (F1) Honda and Red Bull Welcome Event on September 20, and at the Japanese Grand Prix 2023 on September 21-24.

All racing fanatics attending the F1 Welcome Event can score a Honda KEY NFT by partaking in the event’s lottery or through a post-event airdrop. Additionally, attendees of the Japanese Grand Prix can redeem one by visiting the Honda booth at the Suzuka Circuit.

These first time Formula 1 NFTs are not to be missed. Not only do the commemorative assets symbolize a piece of memorabilia, but they grant once-in-a-lifetime experiences and membership opportunities at Honda’s forthcoming events. All will be properly revealed once the event gears up.

The Web3 Powerhouses Accelerating F1 Fan Engagement
Notably, Honda’s blockchain-based perks come to life courtesy of the Web3 powerhouses Animoca Brands Japan, Grfyn and GET Protocol. Grfyn, a subsidiary of Animoca Brands, plays an essential role in the venture, uniting brands with communities to combine the automaker’s vision with Animoca Brands Japan’s technological prowess.

GET Protocol, however, has taken this Web3 initiative a step further. Following the success of its recent collaboration with the Dutch Grand Prix — introducing ticket-linked 2023 Zandvoort race NFTs — the digital ticketing infrastructure service is lending its talents to Honda to boost the performance of Honda KEY NFTs.

Owing to the synergy of industry giants sharing their skills to craft these Formula 1 NFTs, the future of F1 fandom is shining bright with innovative brilliance.