Amira Khalil

Writer,

icn.live

Amira Khalil writes for ICN.live since early 2024 and covers Health, AI trends, and global markets, with contributions to Finance Magnates, The National Business, and DailyMoney. Her writing reflects a strong interest in cultural change within digital economies. She studied Broadcast Journalism at Cairo University.

Swatch trademark infringement claim targets Samsung in $170 million suit

Swatch trademark infringement claim now seeks $170 million in damages from Samsung in London. The Swiss watchmaker says Samsung allowed digital clones of its watches on its smartwatches. Financial Times reporters reviewed the court documents and shared the key details last Friday. A British judge will rule on the damages soon after closing arguments wrap up.

Inside the Swatch Samsung lawsuit

The High Court in London found Samsung liable for trademark infringement back in 2022. These third-party apps let users replicate popular models from several famous Swatch-owned luxury brands. Owners then used the apps to make their smartwatch screens look like luxury dials. The court counted twenty-six digital watch faces closely resembling the group’s protected brand designs. Shoppers downloaded these Samsung smartwatch watch faces around 160,000 times across Britain and Europe. The Swatch trademark infringement claim covers the period from October 2015 to February 2019. Reporters at the Financial Times called this Britain’s largest trademark case of its kind.

How the Swatch trademark infringement claim reached this point

A British appeals court backed the Swiss watchmaker once again at the end of 2023. Judges ruled that the outside developers behind the apps did not change Samsung’s legal responsibility. Swatch lawyers built the $170 million damages demand on a set of hypothetical licensing fees. Those fees span ten Swatch brands and reflect the portfolio’s reputation and drawing power. The Omega Tissot watch apps drew the sharpest criticism from the watch group’s leaders. Tissot chief executive Sylvain Dolla warned the practice can kill the value of the fine Swiss watch. He described smartwatches as cheap commodity items beside genuine luxury timepieces from Swiss makers.

Samsung lawyers called the damages demand extravagant and far out of touch with reality. The company argued that Swatch suffered no real financial loss from the disputed watch apps. Samsung also said it gained no meaningful benefit from these disputed watch face listings. Executives noted the firm removed the apps soon after learning about the whole problem. Swatch and Samsung both declined to comment further on this ongoing legal process.

Where Swatch stands on smart devices

Watchmaker Swatch builds timepieces from cheap plastic models up to luxury pieces worth thousands. The group sells connected products like the SwatchPAY! Yet it avoids full smartwatches for now. This careful stance keeps the brand focused on traditional watchmaking and tight design control. Lawyers first began the dispute in 2019, before Britain formally left the European Union. Justice Marcus Smith will now hand down the damages judgment at a later date.

What the Swatch trademark infringement claim means for you

The outcome of this Samsung-Swatch lawsuit reaches well beyond one single London courtroom. A ruling for Swatch should clear the path for a parallel United States claim. Swiss watchmakers now face rising pressure from Apple, Huawei, and Samsung in connected watches. A clear win for Swatch would send a strong signal to other technology firms. Brand owners across fashion and luxury sectors will study this London result quite closely. As I see it, this case shows how brand value can shift onto small screens. You should watch how the judge weighs brand prestige against the real market harm here. The final verdict will shape how courts treat digital copies of physical luxury products.

By Amira Khalil
3 min read

AI Agent

Superhuman to acquire GPTZero, growing its full AI authenticity platform

Superhuman to acquire GPTZero is the headline shaking the AI detection startup world today. The productivity company, formerly known as Grammarly, confirmed this major deal earlier this week. GPTZero ranks among the most widely used tools for spotting machine-written text across the internet. Soon, you will find these detection tools inside Superhuman Go, the company’s AI assistant. Superhuman Go already works across more than one million different apps and websites today.

Why this deal matters for you

AI content has flooded the web, and trust in what you read keeps falling. Readers now want clear proof about where their daily news and articles come from. Superhuman says machine-written articles now make up about half of every published online piece. Human writers produce the other half, and the gap keeps shrinking every single year. An AI content detector helps you check whether a person or a model wrote something. GPTZero built the first purpose-made AI content detector, and millions of people trust it. People often run several detectors because each one reads language patterns in different ways. Teachers, students, recruiters, and busy legal teams now rely on these detection tools daily.

Superhuman to acquire GPTZero builds out its fast-growing AI authenticity platform for everyone today. The two firms together now cover both sides of the writing and reading process. GPTZero studies AI writing patterns, while Superhuman watches how forty million real people write. Together, they paint a fuller picture of where a model helped shape your words. Superhuman CEO Shishir Mehrotra said GPTZero “has built something truly remarkable” for its users. News of Superhuman to acquire GPTZero spread fast across both tech and education circles. From my standpoint, this deal pushes content trust toward the center of daily work.

Edward Tian, GPTZero team, joins the mission

The Edward Tian GPTZero story began as a Princeton senior thesis project years ago. Tian and his co-founder Alex Cui grew the tool into a major detection business. GPTZero raised only about thirteen million dollars before it reached this strong market position. Both founders will now join Superhuman and lead its growing authenticity efforts going forward. Reports show GPTZero reached nineteen million users and thirty million dollars in yearly revenue. Education makes up a large share of the revenue behind the Grammarly writing assistant.

Writers gain proof of original work

Superhuman to acquire GPTZero signals a much bigger push toward verified, trustworthy online content. You will soon gain easier ways to check sources, citations, and possible AI writing. Recruiters and consultants will also perform these checks as part of their normal daily workflow. GPTZero tools like AI Vision can flag machine-made posts across the biggest online platforms. Writers gain proof of original work, while readers gain confidence in real human voices. For now, the deal points toward an internet where trust comes built into content.

By Amira Khalil
3 min read

Dr Thani Al Zeyoudi announced as Chairman of Agentic AI firm AIREV

AIREV has announced that Dr. Thani bin Ahmed Al Zeyoudi, Minister of Foreign Trade, has assumed the chairmanship of the Board of Directors of the UAE-based AI company behind OnDemand, a sovereign-grade agentic AI operating system engineered in the UAE and deployed in markets worldwide.

The move aligns one of the country’s flagship technology companies with the national trade agenda, as the UAE works to expand its export base into high-value digital and AI services.

Al Zeyoudi’s new position reflects the growing role of advanced technologies and digital services within the UAE’s foreign trade strategy, following a record year for the country’s non-oil trade performance.

Al Zeyoudi said the growth of AI in the UAE through companies such as AIREV reflects the next stage of the country’s export ambitions. “The UAE has built one of the world’s most dynamic trading economies, and our next frontier is to export not only goods and services, but homegrown technology and the intellectual property behind it. AIREV is a UAE company whose sovereign platform and agentic solutions have earned the validation of leading global technology firms and now travels into the world’s most demanding markets. I look forward to supporting the company as it scales, ensuring its growth contributes directly to our national goal of increasing non-oil exports and consolidating the UAE’s position as a hub for advanced industries.”

AIREV entered the UAE market through the NextGen FDI initiative and was anchored by Core42, a G42 company, in February 2024. In the roughly two and a half years since, it has grown into a production-grade agentic operating system carrying a valuation of approximately US$200 million.

Its flagship platform, OnDemand, is a no- and low-code operating system for building, deploying, and managing autonomous AI agents. The platform is designed to run wherever a customer requires, giving governments and regulated enterprises full control over their data, models, and infrastructure. OnDemand serves more than four million AI-first users worldwide and offers over 300 specialised agents and tools across more than 50 languages.

Over the past year, AIREV has established a network of strategic partnerships spanning the global AI and semiconductor ecosystem. The company entered a strategic partnership with Intel to optimise OnDemand for Intel processors and subsequently to bring autonomous AI agents to Intel’s next-generation AI PCs. It also entered a partnership with US chip company Tenstorrent to co-develop a high-performance agentic AI stack for enterprise and sovereign applications, launching a dedicated Agentic AI Development Node in the UAE.

Working through the private sector, AIREV has registered OnDemand for the North American market and built a distribution pipeline reaching from Abu Dhabi into the United States technology economy – the first time a UAE software company has combined silicon certification, hardware pre-install, and US-market registration in a single, self-reinforcing motion. The scale of that activity is measured in throughput: across 2025, AIREV’s products collectively surpassed one trillion tokens, a first among GCC technology companies at that scale, and in the second quarter of 2026 alone reached 6.8 trillion, roughly a sixfold increase. Each token generated abroad represents a unit of UAE-engineered intelligence delivered into a foreign market.

The company’s capital base reflects the same export thesis. Alongside Core42, AIREV has attracted inbound investment from VentureWave Capital, one of Ireland’s leading venture firms, together with Titian Capital, and is currently progressing a Series A2 funding round. On the distribution side, Redington, one of the largest technology distributors across the Middle East, Africa, and South Asia, has been appointed as AIREV’s distributor for 2026 to 2027 with planned expansion into Europe, giving OnDemand an established channel reach at scale.

Muhammad Khalid, Founder and CEO of AIREV, said the chairmanship gives the company an exceptional platform for global growth. “To have Dr. Thani bin Ahmed Al Zeyoudi as Chairman is an important moment on AIREV’s journey by linking the UAE’s foreign trade strategy of expanding the nation’s network of partners with a company that exports developed technology to markets around the world. Together, we will continue to prove that Emirati AI is not only globally viable, but globally exportable.”

AIREV’s growth reflects a wider shift that the UAE’s trade strategy is working to accelerate: moving the country from an importer of advanced technology to an exporter of it. By embedding UAE-engineered software inside certified global hardware and carrying it outward through established enterprise and government channels, every OnDemand deployment abroad converts domestic software engineering into non-oil export value – the highest-margin and fastest-compounding category of the diversification mandate set out in the ‘We the UAE 2031’ vision.

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By Amira Khalil
5 min read

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