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  • bitcoinBitcoin (BTC) $ 97,390.00 0.5%
  • ethereumEthereum (ETH) $ 1,850.93 0.27%
  • tetherTether (USDT) $ 1.00 0%
  • xrpXRP (XRP) $ 2.22 0.95%
  • bnbBNB (BNB) $ 600.45 0.27%
  • solanaSolana (SOL) $ 150.03 1.09%
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AI-powered car sales innovation

AI-powered car sales innovation is redefining dealership experiences worldwide

https://icn.live/wp-content/uploads/2025/04/AI-cars-agent.mp3
  • by ICN.live
Adnan Al-Jaziri Adnan Al-Jaziri

AI-powered car sales innovation is taking a bold leap forward with the debut of Mornine, a humanoid robot designed for automotive showrooms.

Unlike traditional robots focused on manufacturing, Mornine’s mission is to engage, assist, and even charm potential car buyers directly on the dealership floor.

Developed by Chery Automobile, one of China’s largest car manufacturers, Mornine is not your average digital assistant. The robot began as a promotional character for the Omoda C5 SUV but has since evolved into a real-world, interactive presence. At the recent Shanghai Auto Show, Mornine wowed visitors with its ability to guide tours, serve beverages, and explain vehicle features—often in multiple languages.

With Omoda and Jaecoo now present in over 70 locations across the UK, expectations are high for a European debut. Mornine offers a refreshing twist to customer service, powered by advanced AIClick here for more Details that understands language, detects gestures, and adapts to human behavior in real time.

Mornine elevates AI-powered car sales innovation beyond expectations

What sets Mornine apart from previous showroom robots is its multimodal sensory input and lifelike bionic design. Thanks to an integrated system of visual, speech, and environmental recognition, Mornine can interpret voice commands and physical gestures with precision. Its upright walking motion and interactive hand movements make it feel more like a human co-worker than a machine.

Mornine’s brain runs on Deepseek large models, a sophisticated AI framework that allows her to grasp natural language and deliver personalized, context-rich answers. Whether helping someone find a specific car model or discussing new tech features, Mornine is built to respond intuitively and effectively.

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It may arrive in Europe soon

After early training at a dealership in Kuala Lumpur, Mornine’s real-world deployment is inching closer to the Western market. Omoda and Jaecoo have hinted at her presence in Europe, though official confirmation is still pending. The concept aligns with the brand’s forward-thinking image and could provide a memorable in-store experience for customers.

AI-powered car sales innovation has never been more immersive or accessible. With brands embracing this shift, showrooms may soon look less like a traditional car lot and more like a scene from a sci-fi film, with Mornine leading the way.

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What is Mornine and how is she used in car sales?

Mornine is a humanoid robot developed by Chery Automobile for use in car dealerships. Originally a digital character, Mornine is now an in-store assistant that can interact with customers in real-time. She offers guided showroom tours, serves drinks, explains car specs, and even communicates in multiple languages. Built with AI-driven perception and decision-making systems, Mornine uses a mix of speech, vision, and environmental sensors to understand and respond to customers naturally. Her aim is to enhance customer experience, streamline showroom service, and provide a futuristic edge to automotive retail.

What makes Mornine’s AI different from other robots?

Mornine’s AI stands out due to its use of multimodal sensory inputs and Deepseek large models. This technology allows her to interpret voice, gesture, and environmental data simultaneously, enabling fluid and adaptive interactions. Unlike static showroom kiosks or basic assistants, Mornine can walk upright, perform hand gestures, and answer complex customer questions in a personalized way. Her design aims to mimic human behavior, providing a more immersive and engaging dealership visit. This blend of cognitive and motion abilities positions her as a pioneer in AI-powered car sales innovation.

Will Mornine appear in European dealerships soon?

While Mornine has been seen in dealerships in Asia—like in Kuala Lumpur—her European debut hasn’t been officially confirmed. However, with Omoda and Jaecoo expanding aggressively across Europe, including 73 UK locations, there’s strong speculation that she’ll be introduced to Western audiences soon. Given the buzz she generated at the Shanghai Auto Show and her advanced skill set, Mornine would likely serve as a powerful brand ambassador and sales assistant in new markets. Her presence could revolutionize how dealerships approach customer service in Europe.

How does Mornine improve the customer experience in car showrooms?

Mornine offers a blend of convenience, entertainment, and information in a showroom setting. She makes car shopping more interactive by guiding visitors through the showroom, offering drinks, answering detailed product questions, and adapting to customer behavior. Her ability to understand natural language and respond in a human-like way creates a friendly, futuristic vibe. Plus, her multilingual skills break down communication barriers in diverse markets. This smart approach not only streamlines the buying process but also leaves customers with a memorable and enjoyable experience

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