• bitcoinBitcoin (BTC) $ 42,977.00 0.18%
  • ethereumEthereum (ETH) $ 2,365.53 1.12%
  • tetherTether (USDT) $ 1.00 0.2%
  • bnbBNB (BNB) $ 302.66 0.19%
  • solanaSolana (SOL) $ 95.44 1.28%
  • xrpXRP (XRP) $ 0.501444 0.1%
  • usd-coinUSDC (USDC) $ 0.996294 0.34%
  • staked-etherLido Staked Ether (STETH) $ 2,367.26 1.4%
  • cardanoCardano (ADA) $ 0.481226 2.68%
  • avalanche-2Avalanche (AVAX) $ 34.37 1.19%
  • bitcoinBitcoin (BTC) $ 42,977.00 0.18%
    ethereumEthereum (ETH) $ 2,365.53 1.12%
    tetherTether (USDT) $ 1.00 0.2%
    bnbBNB (BNB) $ 302.66 0.19%
    solanaSolana (SOL) $ 95.44 1.28%
    xrpXRP (XRP) $ 0.501444 0.1%
    usd-coinUSDC (USDC) $ 0.996294 0.34%
    staked-etherLido Staked Ether (STETH) $ 2,367.26 1.4%
    cardanoCardano (ADA) $ 0.481226 2.68%
    avalanche-2Avalanche (AVAX) $ 34.37 1.19%
image-alt-1BTC Dominance: 58.93%
image-alt-2 ETH Dominance: 12.89%
image-alt-3 BTC/ETH Ratio: 26.62%
image-alt-4 Total Market Cap 24h: $2.51T
image-alt-5Volume 24h: $144.96B
image-alt-6 ETH Gas Price: 5.1 Gwei
 

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Trump Media Bitcoin treasury deal

Trump Media Bitcoin treasury deal signals bold crypto move amid SEC approval

Fatima Al-Nouri

Trump Media Bitcoin treasury deal has received official approval from the U.S. Securities and Exchange Commission.

This move marks a major step for Trump Media and Technology Group (TMTG), the parent company of Truth Social. The $2.3 billion deal positions the company at the forefront of financial innovation.

The SEC declared effective TMTG’s S-3 registration on June 13, a critical milestone for crypto integration. This registration covers the resale of 56 million shares and 29 million more tied to convertible notes. These securities are part of equity and debt agreements involving 50 investors.

Though the deal includes a universal shelf for future offerings, the company said there are no immediate plans to issue securities under it. TMTG’s CEO, Devin Nunes, stated that the firm is “aggressively implementing” its multi-faceted expansion plan.

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Nunes revealed that TMTG is simultaneously expanding its social media, TV streaming, and fintech platforms. The inclusion of a Bitcoin treasury strategy marks a transformative vision for the company. “We aim to continue rapidly transforming Trump Media into an indispensable company for the Patriot Economy,” he said.

On the same day the approval was announced, TMTG stock closed down 2.06% at $19.52. However, this short-term dip hasn’t deterred the company from making more crypto-aligned moves. On May 27, TMTG raised $2.5 billion in capital specifically to purchase Bitcoin.

Nunes called Bitcoin “an apex instrument of financial freedom.” Holding cryptocurrency is now considered a crucial part of TMTG’s assets, reflecting a broader shift in strategy.

Trump Media Bitcoin treasury deal spawns ETF ambitions

In another bold step, TMTG filed to launch a spot Bitcoin exchange-traded fund (ETF) on June 5. The trust behind this ETF would be backed primarily by Bitcoin, held securely by a custodian. TMTG said the ETF aims to reflect Bitcoin’s price performance.

The crypto world is buzzing with speculation. One blockchain analysis firm even asked, “Is Trump about to go Saylor Mode?”—a reference to MicroStrategy’s Michael Saylor, known for large Bitcoin holdings.

Whether it’s fintech, media, or crypto, Trump Media is signaling a major pivot. The Trump Media Bitcoin treasury deal could redefine how media companies think about digital assets.

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What is the Trump Media Bitcoin treasury deal?

The Trump Media Bitcoin treasury deal involves Trump Media and Technology Group (TMTG) registering the resale of $2.3 billion worth of securities with the SEC. These securities are part of agreements with investors to raise funds for Bitcoin purchases. The SEC approved the S-3 registration form, allowing the company to proceed. TMTG plans to use this strategy to integrate Bitcoin into its asset holdings and pivot toward a broader fintech vision.

Why did Trump Media choose to hold Bitcoin?

Trump Media sees Bitcoin as a symbol of financial freedom and a critical part of its growth strategy. CEO Devin Nunes called it an ”apex instrument of financial freedom.” This aligns with the company’s mission to create a financially independent ecosystem for its audience, known as the Patriot Economy. By including Bitcoin in its treasury, TMTG positions itself as a pioneer in media-crypto fusion.

What are the implications of SEC approval for this deal?

SEC approval validates TMTG’s ability to proceed with the Bitcoin deal and future financial moves. It also gives the company legal flexibility through a universal shelf registration to issue more securities when needed. This opens the door for future crypto-related ventures, like the recently filed Bitcoin ETF, and solidifies TMTG’s standing in the digital finance space.

How does this deal affect the crypto and media industries?

This deal blurs the lines between media and crypto in a big way. It signals to other media companies that embracing digital assets is a viable growth strategy. The combination of a social platform, streaming service, and fintech brand under one crypto-savvy umbrella may inspire similar strategies elsewhere. It also reinforces Bitcoin’s growing role in mainstream business operations.

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